Marketing

6 Key Steps to Transform Your Blogs into Infographics

6 Key Steps to Transform Your Blogs into Infographics

Let’s face it, blogging can be overwhelming! We’ve all been there, scrambling for new ideas, trying to convey the right message; all while implementing a unique voice that will hopefully gain traction against a sea of content creators. But above all, creating content takes a lot of your valuable time. Have you ever scrolled through …

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5 Things To Consider When Using Social Media For Customer Service

5 Things To Consider When Using Social Media For Customer Service

Resolving customer service issues on social media can be tricky and intimidating. But companies that aren’t afraid to respond to customer queries online are perceived as more honest and transparent. “When your company provides great social customer service, you build a relationship not only with a customer, but also with everyone else who sees that …

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What's In an Image

What’s In An Image? (The Anatomy Of An Instagram Post)

A good Instagram post engages your audience on every level. It gets followers talking, sharing, liking and commenting. But in order to create a good post, you have to optimize every aspect of it. Here’s a great infographic from medium.com that reminds us what we should be focusing on: The Image A quality image is …

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Instagram Ideas

Looking For Content To Post On Instagram? Try These 10 Ideas!

Are you feeling content creators block? Don’t freak out! We’ve totally been there too! However, a good social media strategy requires consistent posting. So, If a lack of inspiration is stopping you from sharing regularly, check out these 10 Instagram content ideas that we love! 1. Post A Quote Do you have a favourite quote …

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Humanize Brand

How To Humanize Your Brand On Social Media

The cat’s out of the bag. Your customers know that you’re using social media to market to them. In these transparent times, here’s how you can humanize your brand online and appear more genuine. Show Vulnerability – Embrace Mistakes The easiest way to humanize your brand online is to showcase your vulnerabilities. Customers love it …

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Bad Social Media Advice & What To Do Instead

We’ve seen our fair share of bad social media advice. A lot of “best practices” advice don’t take into account the human, practical side of social media. Some advice might seem good on the surface, but only works in the short term. If taken too far some advice can end up hurting your brand or …

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User Generated Content

Free Ways To Increase User-Generated Content (UGC)

The best thing social media content marketers can hope for is user-generated content (UGC)! It saves marketing dollars and creates a feeling of authenticity and trust for your brand. In times of fake influencers and insincere social media posts, user-generated content could not be more important. If you have a limited budget or no infrastructure …

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