Social Media

How to Effectively Repurpose your Content to Fit Different Social Channels

How to Effectively Repurpose your Content to Fit Different Social Channels

You may be under the impression that in order for your social media channels to grow you need to constantly be creating new content, but that’s simply untrue. Of course that doesn’t mean to never make new content, it just means knowing how you can also repurpose your old content and get it to work …

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4 Colour Palette Samples to Create a Strong Brand Presence

When planning a social media marketing strategy, a lot of thought goes into the type of content you will be sharing, but are you also considering what colour palette’s are being used? Not every social media post will have a company’s product—so thinking about the colour palette of your overall branding on social media is …

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Why You Should Be Using Instagram Carousel Posts

Why You Should Be Using Instagram Carousel Posts

The Instagram carousel feature was initially introduced in 2017 but has recently gained more popularity—you may have already noticed more accounts sharing sequences of panoramic photos or seamless graphics. You’re seeing this trend because businesses have realized that this feature allows them to share a more complete experience when communicating marketing messages. Instagram carousel allows …

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